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Company Stock & NUA Strategy

If you've built up employer stock inside your 401(k), how you distribute it can change your tax bill dramatically. This is one of the strategies we know best.

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Net Unrealized Appreciation, or NUA, is one of the most valuable — and most frequently mishandled — tax strategies available to employees who hold company stock in their 401(k). Done correctly, it can shift the tax on decades of stock growth from ordinary income rates to long-term capital gains rates. Done incorrectly, the opportunity disappears, often permanently.

The short version: NUA lets you move employer stock out of a 401(k) and pay long-term capital gains tax on its appreciation instead of ordinary income tax. For a long-tenured employee with a large company-stock position, that difference can be substantial.

Why this is our highest-priority specialty

Executing NUA correctly means coordinating a specific, irreversible distribution sequence across your plan administrator, your tax filings, and careful cost-basis tracking. Most generalist advisors simply don't encounter it often enough to guide clients through it with confidence. We do — and we treat it as a distinct area of expertise, not an afterthought.

Frequently asked questions

What is Net Unrealized Appreciation (NUA)?
Net Unrealized Appreciation is a tax strategy that lets you move employer stock out of a 401(k) and pay long-term capital gains tax on its growth instead of ordinary income tax. For employees who have accumulated significant company stock inside a 401(k), this can mean a meaningfully lower tax bill when that stock is eventually distributed and sold.
Who benefits most from an NUA strategy?
The ideal candidate is a long-tenured employee at a company who holds substantial company stock inside their 401(k) — the longer the tenure and the larger the stock position, the more valuable this strategy typically becomes.
Why don't more financial advisors offer NUA guidance?
Executing an NUA strategy correctly requires coordinating a specific, irreversible distribution process with plan administrators, tax filings, and cost-basis tracking — most generalist advisors don't handle it often enough to be confident guiding clients through it correctly.
What happens if an NUA distribution is done incorrectly?
An incorrectly handled NUA distribution can eliminate the tax benefit entirely and create significantly higher tax consequences than if the strategy had never been attempted — the process has to be executed precisely, and mistakes are generally not reversible after the fact.
Does Inspirion have experience with company stock plans from specific employers?
Our team has deep, hands-on experience helping employees across the country navigate company stock distributions from their employer's 401(k) plan as part of a retirement transition or job change.
Considering an NUA move?

Talk to us before you take the distribution

Because the process is largely irreversible, timing and sequencing matter. Let's review your situation first.

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